I Got a Fever and the Only Prescription Is More Ford Bronco in Olive Branch, MS

The Bronco is back, baby. Or it will be, sometime, thus finally giving the Jeep Wrangler the competition it deserves. I mean, the BMW X4 M40i has direct competition, but the Wrangler doesn’t? The late Toyota FJ Cruiser was theoretically a Wrangler nemesis, except that it was absolutely nothing like a Wrangler. It was as if Toyota had said: “What do people love about the Jeep? Let’s see, it’s a convertible; you can take the doors off and it’s a total open-air experience. Let’s do none of that.”